
How does a specific product category behave?
Quarterly updates with Category Insights. Turnover per channel, per product group and the development of the product group in buyers, frequency and consumption behavior. Gain insight into when a product is consumed, what time of day and what day of the week. Seize the cross-sell moments and understand the regional differences in consumption.


How does a specific product category behave?
Quarterly updates with Category Insights. Turnover per channel, per product group and the development of the product group in buyers, frequency and consumption behavior. Gain insight into when a product is consumed, what time of day and what day of the week. Seize the cross-sell moments and understand the regional differences in consumption.


How does a specific product category behave?
Quarterly updates with Category Insights. Turnover per channel, per product group and the development of the product group in buyers, frequency and consumption behavior. Gain insight into when a product is consumed, what time of day and what day of the week. Seize the cross-sell moments and understand the regional differences in consumption.

Shopper Monitor - Category Report in detail.
How does a specific product category behave?
Shopper Monitor provides decisive consumer insights based on the:
Largest Out-of-Home consumer survey in the Netherlands
- Continuous measurement of developments in your specific market
Shopper Monitor is the largest Out-of-Home consumer survey in the Netherlands. In this study, 10,000 consumers are interviewed throughout the year about where they have been that week outside of their home. Apart from the location, the survey also inquires about what these consumers consumed, picked up or ordered and what they spent at these locations.

With Category Report you not only identify opportunities in the Out of Home market, but also define your own position and lead. Use the data to be convincing in sales conversations; justify why a product is a good fit for a location or wholesaler because you know the market like no other. You'll be a location specialist in no time.
Category Report provides quarterly updates with Category Insights. Turnover per channel, per product group and the development of the product group in buyers, frequency and consumption behavior. Get insight into when a product is consumed, what time of day and what day of the week. Seize the cross-sell moments and understand the regional differences in consumption.
Shopper Monitor - Category Report in detail.
How does a specific product category behave?
Shopper Monitor provides decisive consumer insights based on the:
- Largest Out-of-Home consumer survey in the Netherlands
- Continuous measurement of developments in your specific market
Shopper Monitor is the largest Out-of-Home consumer survey in the Netherlands. In this study, 10,000 consumers are interviewed throughout the year about where they have been that week outside of their home. Apart from the location, the survey also inquires about what these consumers consumed, picked up or ordered and what they spent at these locations.

With Category Report you not only identify opportunities in the Out of Home market, but also define your own position and lead. Use the data to be convincing in sales conversations; justify why a product is a good fit for a location or wholesaler because you know the market like no other. You'll be a location specialist in no time.
Category Report provides quarterly updates with Category Insights. Turnover per channel, per product group and the development of the product group in buyers, frequency and consumption behavior. Get insight into when a product is consumed, what time of day and what day of the week. Seize the cross-sell moments and understand the regional differences in consumption.
Shopper Monitor - Category Report in detail.
How does a specific product category behave?
Shopper Monitor provides decisive consumer insights based on the:
- Largest Out-of-Home consumer survey in the Netherlands
- Continuous measurement of developments in your specific market
Shopper Monitor is the largest Out-of-Home consumer survey in the Netherlands. In this study, 10,000 consumers are interviewed throughout the year about where they have been that week outside of their home. Apart from the location, the survey also inquires about what these consumers consumed, picked up or ordered and what they spent at these locations.

With Category Report you not only identify opportunities in the Out of Home market, but also define your own position and lead. Use the data to be convincing in sales conversations; justify why a product is a good fit for a location or wholesaler because you know the market like no other. You'll be a location specialist in no time.
Category Report provides quarterly updates with Category Insights. Turnover per channel, per product group and the development of the product group in buyers, frequency and consumption behavior. Get insight into when a product is consumed, what time of day and what day of the week. Seize the cross-sell moments and understand the regional differences in consumption.